“Frenchie, Brick Squad Monopoly afilliate and label owner of Protekted Records, has been working hard in the paint. He is set to release his blazing new single “Project X”, an EDM meets Hip Hop track. It features YMCMB signee Chanel West Coast and is produced by 19-year-old Detroit producer Skyler “SKYrise” Kallabat. Frenchie previously worked with Chanel on his smash hit “Ain’t Goin Nowhere” featuring B.O.B and theYMCMB princess. “Project X” has a strong Detroit sound, Frenchie holds nothing back as her murders the track. “
Ten hours into a 14-plus hour music video shoot on Wednesday, the rapper, singer and TV personality Chanel West Coast showed no signs of slowing down. Even as extras waned, tired from take after take of looking like they were at a wild club party, Chanel looked like she really was at a wild club party, and remained bubbly and giggly and on the move.
The music video was for “Project X,” Chanel’s new single with New York rapper Frenchie. Filming at Pontiac’s Elektricity nightclub stretched all day and long into the night, as a drone hovered inside the club and captured the two artists pantomiming performances of the pounding EDM track.“It’s a party song,” Chanel said in between takes, “so it’s basically one big party.”
At this party, Chanel – a star of MTV’s video clips show “Ridiculousness” and a social media superpower – was never too far from her phone. An assistant took a photo of her on stage throwing up a peace sign, which she captioned “Music video life!” and uploaded to Instagram, where she has 2.2 million followers. Twenty minutes later, it had more than 13,000 likes.
Frenchie ft Chanel West Coast “Project X”
“What I’m working on now, it’s just like a whole new level of Chanel,” said the 26-year-old Los Angeles native, born Chelsea Dudley. “It’s basically like, I’m trying to really let people know more about me, who I am in my life. It’s like, to get to know the life of Chanel West Coast.”
The song marks the second pairing of Chanel with Frenchie; the two previously linked up on B.o.B’s track “Ain’t Goin’ Nowhere.” “Project X” was produced by 19-year-old Metro Detroit producer Skyler “SKYrise” Kallabat and the video was directed by Gerard Victor, who has helmed videos for Black Milk and Fabolous, among others.
From the gritty streets of South Jamaica Queens, to his critically acclaimed mixtapes like “Long Overdue”, “The Concrete Jungle” and his recently released EP “Fukk Fame”, Greg “Frenchie” Hogan, an original member of Brick Squad Monopoly, Hip Hop Artist and label owner of the recently launched Protekted Records is a visionary who implements his amazing capacity for music in each and every masterpiece that he works on. A Queens native, and Atlanta transplant Frenchie, was exposed to the many hardships of his environment but was determined to succeed and not become a product of it.“To be honest, I grew up around a lot of ignorance. The older people that I looked up to, they were jackers; robbers. I was a part of it, too; but I always wanted more.” Frenchie displays a brutal honesty in describing his come up.
Using music as a path to achievement, fourth-grade ciphers graduated to sixth-grade battles, and circumstantial yet pre-destined familial ties led to music as the only career option. “My family runs deep – my cousin Bimmy used to be an A&R at Def Jam, and DJ Hurricane – my uncle – was the Beastie Boys’ DJ.” Add that to the fact that Debra Antney is his aunt, and Waka Flocka is his blood cousin you see how Frenchie wasn’t left with much of a choice – succeed in music, or stay in the hood.
Frenchie ft Chanel West Coast “Project X”
A constant tour de force of videos, work, and tours, Frenchie’s Internet presence is a sight to behold: a quick WorldStar search brings forth over forty self-produced music videos, and his YouTube presence includes videos spanning back several years, and millions of collective views.Showing no signs of slowing up, Frenchie’s onslaught will continue with the release of his debut album, scheduled to drop this summer. The album will feature B.O.B, Gucci Mane, Waka Flocka, Jerry Wonda, Migos, Yo Gotti and more. Having done features with a broad range of Southern stars (Juicy J, Project Pat, Yung Joc, Gorilla Zoe, Soulja Boy), family members (Gucci Mane, Waka Flocka, Wooh Da Kid), and East Coast up-and-comers (French Montana, John Depp, Webstar, and the late G. Baby), Frenchie’s groundwork has laid a solid, universal foundation. Success is only a step away.
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