J Goddess – Boolin “undeniably fresh and unique piece of music “

For what opens up as the ambient sound of some distant land, this soon becomes something else entirely – the switch helps create what is an undeniably fresh and unique piece of music and writing. The drop at 31 seconds in gives the track an unquestionable weight and level of character that hits with impact. The artist has a certain confidence and style that presents the energy of hip-hop effectively. The surrounding musicality though paints a slightly different picture, and this actually highlights the individuality of the artist and indeed of the release itself in a strong way. The whole thing is beautifully creative and that speaks volumes for the potential artistry to come.

Lyrically there’s a lot of clever and even quirky wordplay featured on the track that showcases a writing talent again feeding into that hip-hop relevance and the reason for making this type of music. Have something to say, make sure it’s your own story, your own truth, and say it in a smart and unexpected way. Everything about ‘Boolin’ is unexpected, and yet once you get into it, you quickly adjust to the new sound and the creatively free style of the artist.

The music moves along in a rhythmic and easy to embrace manner. The beat that erupts at the drop presents an easy going and somewhat classic hip-hop thread that furthers that connection and that genuine link to the genre. The artist’s vocal flow is the final ingredient, and this too ties itself to the underlying movement of the music and expresses each idea and each sentiment with sharp and stylish accuracy. At less than three minutes long the track leaves a surprisingly strong imprint on its audience. There’s no filler, no moment is wasted, everything involved works towards a common goal, and it strikes with power.

By Rebecca Cullen

Rebecca is a Musician and writer from Manchester, UK, with an MA in Song Writing