Found in the Inbox: MORTEN and Frida Sundemo Find a “Beautiful Heartbeat
In this story
MORTEN is one of Denmark’s most celebrated DJs, and the Rive Video Promotion campaign for “Beautiful Heartbeat” describes an eclectic take on progressive, electro-house and dubstep that caught the attention of EDM’s biggest names.
Avicii and Axwell in the corner
MORTEN was set to release three singles on Avicii’s own imprint. The first, “Look Closer,” premiered on SiriusXM and appeared on Avicii’s LE7ELS podcast, and a collaboration with Axwell of Swedish House Mafia was on the way through Axtone. The campaign lists support from Avicii, Axwell, Chuckie and CAZZETTE.
The Danish viking on tour
From LIV in Miami to XS in Las Vegas to Pacha in New York, the campaign says, MORTEN’s energy and technical skill has lit up every room. “Beautiful Heartbeat” pairs that with Swedish singer Frida Sundemo.
Why it was in the inbox
Big-room EDM with a real vocal at the center. “Beautiful Heartbeat” earns the title.
Watch the official video
Release details from Rive Video Promotion’s campaign for “Beautiful Heartbeat.” This feature updates Exposed Vocals’ original January 2016 post.
Artist profile
MORTEN on Exposed Vocals
MORTEN's EV profile brings this video and our coverage together in one place. The profile is unclaimed: the artist or an authorized team member can claim it to update details, add releases and videos, and connect with people on EV.
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Campaign supplied by Rive Video Promotion.
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