Found in the Inbox: ESH Finds the Light in “Fall

Sarai Givaty has been on the small screen in NCIS and the big screen in The Expendables 3. The Rive Video Promotion campaign for “Fall” introduced the Israeli model and actress’s other path: music, released under the name ESH, with a debut EP out on July 29, 2016 after the single “Trigger.”

Needing the fall

“We all fall at some point,” ESH told The Huffington Post, in comments the campaign shared. “Luckily, most times we have people around who love us to try and pick us up, make us feel better. That being said, I feel sometimes ‘falling’ is needed. That dark place can serve as one of the most interesting sources for creativity [to] take shape. This song is about needing that fall to be fully who we are.”

Light melody, dark lyrics

ESH directed the video with longtime friend Niv Shank. “Since there is a contrast between the light, uplifting melody and darker lyrics, I wanted to create a video that captured both sides,” ESH explained. The setting is a meeting at a relapse center, where the character, instead of being down about the “falls,” slips into an uplifting fantasy of full self-acceptance. “In her mind, this frees everyone around her.”

Why it was in the inbox

Plenty of actors make records. Few write one this clear about why the low points matter.

Watch the official video

Quotes and release details from Rive Video Promotion’s campaign for “Fall,” including ESH’s comments to The Huffington Post. This feature updates Exposed Vocals’ original October 2016 post.