SHEON grew up in Serbia in time of war, within former Yugoslavia. Both her mother and father were from two conflicting countries, Bosnia and Serbia respectively. A life full of treachery and terror, SHEON utilized music as her savior and learned to sing as an escape. At 18 she decided to leave the struggle behind and plant her dreams on American soil. This goal was achieved through an international scholarship based on an educational program for Public Relations and communications. From those teachings, SHEON adopted strategies to market herself and talents, sharing her incredible story through the gift in music. Her influences such as, Madonna, Lady Gaga, Shakira, and international Serbian acts facilitated her definition in Pop music. Heavy synths strung by cultural instruments with hip hop influence not only fashioned her sound as unique, but exotic. “Exotic Pop is what I call my music”, says SHEON, “I want it to allow the listener to be daring and let go any emotion that comes to mind”. Her previous release in 2014, “Hit it like a Pro” which garnered 80,000 views independently, has shown and proven the keys of the music industry was well understood. In 2014, SHEON was nominated by her fans for MTV Europe Music Awards ”Next Big Thing”.
Now, SHEON is up for a new level on her exotic journey with the release of her brand new single “Rise Up” as it is well assured she’s ready to stamp herself in the industry’s pool of pop sensations. SHEON’S music is empowering, uplifting, and unafraid toward anyone that joins her movement.
SHEON on social media:
Instagram @sheonofficial
Twitter @sheonofficial
www.facebook.com/sheonofficial
Exposed Vocals: So tell us your story. Where did you grow up? What made you decide to become an artist?
Sheon: I grew up in a small village in Serbia. Artistry was always my escape. It all starting with dancing, the rytham just became such a part of me that ending up in music was undeniable.
Exposed Vocals: How did you come up with that name? What was your inspiration behind it?
Sheon: Sheon is Japanese name of Aster tataricus (a type of flower). According to Japanese floriography, means “I won’t forget you” or “remembrance'”.
Exposed Vocals: What do you think about online music sharing? Do you ever give your music away for free? Why?
Sheon: I love it. I’ve given many songs for free. Thanks to online music sharing people can be reached all over the world and you can be heard weather you are an independent artist or singed.
Exposed Vocals: Since everyone was a start-up once, can you give any smaller or local bands or artists looking to get gigs and airplay some tips?
Sheon: It’s very important to build your social media presence. You have to look at yourself as a brand and sell it to the audience. I went to school for PR and marketing so I was able to learn a few tricks that I later applied to my music.
Exposed Vocals: Do you ever make mistakes during performances? How do you handle that?
Sheon: Yes, absolutely. Even the best do, right? It’s scary when it happens but the show must go on. It’s all part of a learning experience.
Exposed Vocals: Do you tour? Anything interesting happen on tour that you think our readers would enjoy hearing about?
Sheon: We are currently planning a tour that will be quite unique in its execution. More details are coming up on my website very soon, and I can’t wait for it to start.
Exposed Vocals: Where do you usually gather songwriting inspiration? What is your usual songwriting process?
Sheon: Songwriting is probably my favorite part of the whole music process. I love coming up with hums and melodies that later get transformed into words and stories. I think the inspiration often comes from all the influences I’ve had while growing up and they jumble in my head creating melodies that literally pop out of nowhere. I always wonder how in the world I came up with something but truly I have no good explanation for it. It just happens.
Exposed Vocals: Do you have a band website? What online platforms do you use to share your music?
Sheon: Yes. www.sheonofficial.com All social media is very important at individually it reaches different audience, so I try to maintain it all and stay consistent.
Exposed Vocals: What are some really embarrassing songs that we might find on your mp3 player?
Sheon: I wouldn’t say embarrassing but I have everything from rap to Celtic to even Arabic music on my playlist. And I absolutely love it all.
Exposed Vocals: If you were given half a million dollars and a year off, what would you do? How would you spend it?
Sheon: Buy a house, build an amazing recording studio inside, offer a good salary to my producers so they can move in with me ..and oh, and the rest…well I would invest it ALL into my music. J
Exposed Vocals: Any planned studio upgrades? What are you working with now?
Sheon: I still record in Adobe Audition. But I would love to learn how to use Ableton so I can get all my ideas out without needing an engineer with me all the time.
Exposed Vocals: How do you find ways to promote your music? What works best for you?
Sheon: Social Media is truly the greatest platform nowadays. I use it as much as I can.
Exposed Vocals: If you could perform anywhere and with any artists (Dead or Alive) where and who would it be with? Why?
Sheon: I would love to perform somewhere by the ocean or on an island with that countries traditional band and instruments. Different cultures is what I am inspired by and drawn to the most.
Exposed Vocals: So, what’s next? Any new upcoming projects that you want to talk about?
Sheon: My new single is being released October 26th through Clippers Sound, a record label in Spain. I am very excited for what they have planned for the release. I am also back in the studio working on more material, it could be an EP or even an album that will be coming out soon.
Exposed Vocals: If you weren’t making music, what would you be doing?
Sheon: I would be dead.
Exposed Vocals: Do you remember buying your first album? Who was it? What was going through your head?
Sheon: Yes!!! It was Britney Spears and Jlo’s 2000 albums. I had a choreography to every song and would put on a show for my parents friends when they would come over. I knew deep inside that one day I would have a cd of my own, even though I was only 9 years old then.
Exposed Vocals: How do you juggle the rest of your responsibilities while trying to stay ahead in your music life?
Sheon: I have to think about music 24/7, if I don’t I feel like im not doing enough to further my career. There is not a day in my life that I don’t do something music related.
Exposed Vocals: What should fans look forward to in 2015?
Sheon: New single release, lots of performances, another single, and another single, and another single…It’s going to be very exciting!
