Asake – Cold World (Official Music Video)

Asake paints a raw and emotional picture of survival in Cold World — a reflection of life in the trenches where pain is common, help is rare, and strength is the only shield.

Through powerful street-inspired lyrics, Asake contrasts two realities: hunger on the corners and excess in the clubs, tears unheard and champagne poured cold. The song speaks for the unheard voices — those crying in silence, battling poverty, betrayal, and pressure in a world that shows no mercy.

Cold World carries a deep message about struggle, loyalty, humility, and faith. It reminds us that a little help can change destiny, that money can test brotherhood, and that only God truly watches over us in a harsh world. With soulful delivery and haunting melodies, Asake turns real-life pain into a prayer, urging strength, compassion, and resilience.
This song isn’t just music — it’s a mirror of reality.

0:00 – Intro
0:20 – Chorus
0:46 – Verse 1
1:22 – Pre-Chorus
1:45 – Chorus
2:10 – Verse 2
2:46 – Pre-Chorus
3:08 – Bridge
3:32 – Final Chorus
3:58 – Drop / Outro

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