Dub Sac Records: Release Hell On My Call
2001, Los Angeles, CA
As Rap and Hip-Hop continue to evolve, we feel an obligation to educate the younger generation about the OGs who laid the foundation. In our series, Resurrecting Realness: The Rise, Fall, and Revival of Hip-Hop, we explore the genre’s rich history, from its roots to its present-day evolution. This journey takes us through the legendary “Golden Age” of the 1990s—an era that redefined hip-hop with groundbreaking artistry and cultural impact—all the way to today, where the genre continues to shift, adapt, and inspire. By understanding the past, we gain a deeper appreciation for the present and the future of hip-hop.
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